Knalle Popkornditorei | Berlin, 2025

Project Goal:

“To elevate and refine the look & feel of the space for both customers and the Knalle team, through focus on functionality, comfort and materials, and to align with brand values and quality.”

Distinctive and bold branding now echos through this space with maximum impact. The wall of popcorn presents the impressive offering of flavours, with a textured clay background complementing the handmade qualities of the product.

Subtle references to the brand and product are incorporated through material choices, the colour scheme and forms used in the design.

As Knalle is a climate neutral brand we strongly focused on reusing and upcycling where possible (67% of elements used), with additions of new elements that are 100% sustainable or recyclable.

Featured Materials:

• Recycled plastic - Marbellous by Polygood, C2C certified, made of refrigerators

• Clay paint - Pale clay by Nendo Clay

• WoodWool acoustic panels - in Pine Green, by BAUX

• Steel - 100% recyclable material to create the metal partition/peg board

• Linen - 100&% biodegradable fabric sourced from Europe